AUDIO BRANDING FOR A PODCAST
Shauna Rae, Owner, and Founder of Radar Media needed an Audio Brand for her Podcast. She was looking for a sound that resonated with her values and the entrepreneurs she would have on the show.
Working remotely, through video conferencing with my colleague, together with Katie Wilhelm we established an intake process to use in finding the way to a perfect sound. Katie met with Shauna to have a casual chat about her sound & we met afterward and discussed the results. With that, I began to create the sound I felt resonated with the client’s vision. Through my creative process, a 30-second demo was created and then forwarded to the client.
It was met with tremendous feedback! I further developed the sound until I had a 90-second production to present.
Shauna was absolutely in love with the end product. So much in fact, that she could not stop listening to the audio. You can hear the audio at the beginning of each podcast.
You can listen to her Podcast at https://www.clearinganewpathpodcast.com/podcast, and other streaming platforms.